BOOK OF LETTERS #14: $3 ppd., 5 ½ X 8 ½, copied, 48 pgs.

Jan 22, 2011

There's no getting around the fact that Rich Mackin is a funny motherfucker. I've read his first thirteen books of letters and number fourteen still had me laughing to beat the band. Parts anyway. Mackin's letters to corporations are sharp, witty, and occasionally pretty deep. Some corporations are still taking the bait. A few consumer reps took the time to respond to Mackin personally, and no matter how lame a personal response comes across, I still admire it ten times more than the always lame form letters Mackin seems to get reams of. Kellogg's responded to a Mackin haiku. I thought that was pretty cool. After I got done laughing, I spent a lot of time thinking about the founder of Kellogg's and what a health nut he was (and I do mean nut) and how ironic it is that the company making a fortune off his name is doing it by using genetically engineered flakes. I bet that puts tabasco in the ghost of Dr. Kellogg's colostomy bag. And so it goes. Good for hours of entertainment. -Sean Carswell (Rich Mackin, PO Box 890, Allston, MA 02134)

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